Privacy Statement for Active Data
Exchange, Inc.
(Active Data)
www.activedatax.com
Active Data Exchange, Inc. (Active Data) has
created this privacy statement in order to
demonstrate our firm commitment to privacy.
The following discloses our information
gathering and dissemination practices for
this website: activedatax.com.
We use your IP address to help diagnose
problems with our server, and to administer
our Web site. Your IP address is used to
gather broad demographic information.
We use cookies to deliver content
specific to your interests, to save your
password so you don't have to re-enter it
each time you visit our site, and for other
administrative purposes.
Our site's registration form requires
users to give us contact information (like
their name and email address) and
demographic information (like their zip
code, age, or income level). We use customer
contact information from the registration
form to send the user information about our
company. The customer's contact information
is also used to contact the visitor when
necessary. Users may opt-out of receiving
future mailings; see the choice/opt-out
section below. Demographic and profile data
is also collected at our site. We reserve
the right to use this data to tailor the
visitor's experience at our site, showing
them content that we think they might be
interested in, and displaying the content
according to their preferences.
This site contains links to other sites.
Active Data Exchange, Inc. and
activedataX.com are not responsible for the
privacy practices or the content of such Web
sites.
Our site uses an order form for customers
to request information, products, and
services. We collect visitor's contact
information (like their email address),
unique identifiers (like their social
security number), financial information
(like their account or credit card numbers),
and demographic information (like their zip
code, age, or income level). Contact
information from the order form is used to
send orders and information about our
company to our customers. The customer's
contact information is also used to get in
touch with the visitor when necessary. Users
may opt-out of receiving future mailings;
see the choice/opt-out section below.
Financial information that is collected is
used to bill the user for products and
services. Demographic and profile data is
also collected at our site. We use this data
to tailor our visitor's experience at our
site, showing them content that we think
they might be interested in, and displaying
the content according to their preferences.
This information is shared with advertisers
on an aggregate basis.
Our online surveys ask visitors for
contact information (like their email
address), unique identifiers (like their
social security number), and demographic
information (like their zip code, age, or
income level). We use contact data from our
surveys to send the user information about
our company. The customer's contact
information is also used to contact the
visitor when necessary. Users may opt-out of
receiving future mailings; see the
choice/opt-out section below. Unique
identifiers (such as social security
numbers) are collected from Web site
visitors for use as account numbers in our
record system. Demographic and profile data
is also collected at our site. We use this
data to tailor our visitor's experience at
our site, showing them content that we think
they might be interested in, and displaying
the content according to their preferences.
This information is shared with advertisers
on an aggregate basis.
We may run contests on our site in which
we ask visitors for contact information
(like their email address), unique
identifiers (like their social security
number), financial information (like their
account or credit card numbers), and
demographic information (like their zip
code, age, or income level). We use contact
data from our contests to send users
information about our company. The
customer's contact information is also used
to contact the visitor when necessary. Users
may opt-out of receiving future mailings;
see the choice/opt-out section below.
Financial information that is collected from
our users is used to bill the user for
products and services. Unique identifiers
(like social security numbers) are collected
from Web site visitors to verify the user's
identity.
We may, at times, use an outside ad
company to display ads on our site. These
ads may contain cookies. While we use
cookies in other parts of our Web site,
cookies received with banner ads are
collected by our ad company, and we do not
have access to this information.
Third Party Advertising
We use third-party advertising companies to
serve ads when you visit our Web site. Our
third-party advertising company also
separately places or recognizes a cookie
file on your browser in the course of
delivering advertisements to this Site.
These companies may use information (not
including your name, address email address
or telephone number) about your visits to
this and other Web sites in order to provide
advertisements about goods and services of
interest to you. If you would like more
information about this practice and to know
your choices about not having this
information used by these companies, please
click here.
Public Forums
This site may make chat rooms, forums,
message boards, and/or news groups available
to its users. Please remember that any
information that is disclosed in these areas
becomes public information and you should
exercise caution when deciding to disclose
your personal information.
Security
This site has security measures in place to
protect the loss, misuse and alteration of
the information under our control.
Choice/Opt-Out
Our site provides users the opportunity to
opt-out of receiving communications from us
at the point where we request information
about the visitor.
This site gives users the following
options for removing their information from
our database to not receive future
communications or to no longer receive our
service.
-
Click here to contact Active Data
Exchange.
- You can send mail to the following
postal address: Active Data Exchange,
Inc.
190 Brodhead Road, Suite 300,
Bethlehem, PA 18017
- You can call the following telephone
number: 610-997-8100
Correct/Update
This site gives users the following options
for changing and modifying information
previously provided.
-
Click here to contact Active Data
Exchange.
- Call the following telephone number:
610-997-8100
- You can send mail to the following
postal address: Active Data Exchange,
Inc.
190 Brodhead Road, Suite 300,
Bethlehem, PA 18017
Contacting the Web Site
If you have any questions about this privacy
statement, the practices of this site, or
your dealings with these Web sites, you can
contact:
Dr. Richard Martin
Executive Vice President
Active Data Exchange, Inc.
190 Brodhead Road
Suite 300
Bethlehem, PA 18017
rmartin@activedataX.com
